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What is Bold south?

Bold South is more than just an agency. It’s an approach — our approach — to life, politics, and business. One thing you learn by working in South Carolina politics is you don’t get anywhere by being timid. We know how desperate our state and our entire region is for modernization, innovation, new ideas, and new leadership. And it’s our job to make it happen.

we offer a bold approach to an old South. 


Our mission is to help our clients stand out from the competition, accomplish their objectives and set new ones, and create a memorable and lasting brand that lays the foundation for their future success.

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protect womens rights

WHO are we?

We are practical progressives who go beyond politics. There’s a reason we’ve helped pull off some of the biggest upsets in the country. We love big fights. We are long shot believers with the track record of turning the so-called impossible into reality.

We are change makers who are at our best when we have our sleeves rolled up, helping underdog partners work to modernize our state and region with new and bold ideas.

We are relentless reformers committed to taking on challenges with the highest stakes and the biggest impact.

We are status quo rejectors who won’t settle for tradition over common sense….

Our philosophy is have fun and get sh*t done. We utilize our creativity and sense of humor to cultivate a unique brand for each of our clients, all while adhering to a high standard of professionalism.




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James Reid

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